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Singapore-Headquartered Digital Media Network One Digital Entertainment Expands Into The MENA Region By Opening An Office In Dubai

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Singapore-headquartered full lifecycle digital media network One Digital Entertainment (ODE) has commenced its operations in the MENASA region out of its office in the UAE.

In addition to already boasting a formidable presence in Europe, South East Asia, ODE’s latest expansion will help it reach over 1.5 billion people worldwide on its network.

“Adding to our operations in more than 10 countries, our foray into this region, bolstered by the support of regional governments and industry partners and the local creator community, symbolizes our commitment to adding significant value to the media and digital industry here,” said ODE founder and Managing Director Shabir Momin. “The appointment of seasoned industry experts, like Alia Fawad as the CEO, and Dany Semaan as the Senior Vice President Revenue, is already yielding success at this nascent stage. Additionally, our blockchain capabilities via Neoma Venture’s Layer 1 Blockchain ecosystem will undoubtedly energize the creator economy.”

Alia Fawad, CEO, ODE MENA, says that, as part of the prolific New Media Holding, which comprises over 27 distinguished brands and companies, ODE MENA exemplifies a new era of digital synergy. “One Digital Entertainment MENASA is a comprehensive, full lifecycle media network for creators, publishers, and brands,” Fawad said. “Our advanced, data-driven approach towards digital content not only aids in developing regional creators into global icons along with enabling them to build a diverse portfolio of revenue streams but also provides brands with a strategic advantage.” Dany Semaan, Senior VP Revenue – MENA, ODE, added, “We are offering a unique proposition in the region under one umbrella. The holding company, New Media Holding, entering this market is a game-changer integrating tech solutions, loyalty programmes and Web 3 solutions in the creator economy space.”

ODE empowers creators with a suite of services, including content strategy, production, distribution, monetization, revenue diversification, PR, sales, marketing and comprehensive artist management.

Advanced artificial inteligence (AI) and machine learning (ML)-based platforms facilitate brands and creators to enhance content engagement by understanding user behaviors and content consumption patterns. This innovative proprietary technology offers invaluable insights, predictive trend algorithms, engagement tools, and simplifying operations for publishers and over four million creators worldwide along with production management, brand deals, and streamlining content distribution across 60+ platforms at the click of a button.

Related: Driving The Digital Economy: A Look At Dubai’s Initiatives In Building A Resilient Tech Startup Landscape

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